Vice President, Operations & Partner Services
Barbara Couchois is Vice President of Operations and Partner Services for UBM Electronics where she helps deliver extraordinary customer service furthering our commitment to building customer satisfaction with our marketing partners in the electronics industry. She is responsible for developing innovative and mission-critical program performance, ROI and sales automation tools that help drive our client’s technology sales efforts.
Barbara is an accomplished technology sales operations professional with over 20 years experience and a proven track record of sales success and customer satisfaction. Before her appointment to VP of Sales Operations for UBM Electronics, she served as Sales Executive at ON24 where she drove new business development in Fortune 1000 accounts. Prior to that, Barbara held executive level, technology sales positions at PointRoll, EDN, Reed ,TechWeb and had previously served as Regional Sales Director for EE Times from 1997-2003.
Barbara holds a B.S. in Business Administration with a concentration in Marketing from Wayne State University, Detroit MI.