Manager of Audience Acquisition and Engagement
Amandeep Sandhu is the Manager of Audience Acquisition and Engagement for UBM Electronics. Amandeep is responsible for the global audience engagement strategy for the media properties, which includes EE Times, Embedded and TechOnline as well ESC global events.
Amandeep started his career as a Senior Software Developer with Cadence Design Systems Inc., where he worked on the development of the next generation PCB Design Entry tool, developing algorithms and GUI’s, and developed an intelligent Language Sensitive Editor (LSE), which was used to edit design files written in Verilog or VHDL.. Most recently Sandhu was a Project Throughput Manager in Semiconductor Insights’ Engineering Group, where he collaborated with the senior management team to develop strategic plans regarding many facets of the business.
Sandhu received a Bachelor of Engineering (Computer Science and Engineering) from Thapar Institute of Engineering and Technology, India. He also attended the University of Ottawa, Canada while working with the Semiconductor Insights division where he obtained his Master’s in Business Administration degree in January of 2009.